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In 2013, Netflix began its expansion into the film and television production industries. By 2016, the video-streaming giant was releasing more original series and films than any other network or cable channel, and needed to expand their infrastructure. Mizzen Media played a key role in the design and deployment of Netflix’s new 14-story Hollywood facility, designing and deploying 10 content screening rooms which are an integral part of Netflix’s content evaluation process.


Due to the digital nature of Netflix’s content, a wide variety of sources had to be accommodated for in the A/V design, including computers, gaming consoles, portable devices, baseband video and direct fiber-feeds. Crestron control systems were used to direct and manage the infrastructure of each room.


The design and deployment of the three large theaters featured cinema-class 4K projectors and state-of-the-art surround sound processors driving as many as 58 speakers per theater. These executive review rooms are Dolby Atmos Certified, with the 2nd floor theater serving a dual-purpose as a coloring bay.


Netflix’s smaller screening rooms were designed around 80″ flat screen TVs and 7.1 audio systems to emulate a high-end consumer living room. All the same sources, controls and connectivity were accounted for in these rooms by cleverly locating small racks within client-approved office furniture.


Mizzen executed the design work with a team of three engineers utilizing its CAD accelerator platform MizzenAITM. Due to a compressed construction timeline, on-site integration required a team of two project managers and 24 installation technicians working 7 days per week until the installation was complete.


Hollywood, CA


DriverSPG, Gensler

Media & Entertainment